by Jim Schleckser | Mar 22, 2026 | Business
When Your Need for Data and Certainty Slows Everyone Else Down Let me start with a warning: Be careful how you say the word infomaniac. But in all seriousness, “infomaniac” is one of the most common traps I see innovative, well-meaning CEOs fall into....
by Jim Schleckser | Mar 15, 2026 | Business
Why Everything Stalls When Every Decision Runs Through You—and How to Fix It I’ve spent a lot of time with CEOs trying to figure out why their organizations aren’t moving as fast as they should. Revenue’s flat, innovation’s stalled, and decisions drag on for weeks....
by Jim Schleckser | Mar 8, 2026 | Marketing
Your brand isn’t a story you tell. It’s one where your customers live. I used to joke that branding was marketing without any responsibility. It got a few laughs—and maybe a few side-eyes from the branding folks—but underneath that joke is a hard truth. ...
by Jim Schleckser | Mar 1, 2026 | Strategy
Why Ignoring Your Portfolio Might Be the Preferred Approach For most of us running companies, wealth doesn’t come from the markets—it comes from increasing the value of your business. Your company is the most hands-on, high-leverage, and high-risk investment...
by Jim Schleckser | Feb 21, 2026 | Decision Making
What may seem irrational might have a long-lasting real rationale behind it. Over the years, we at the The CEO Project have collaborated with numerous family businesses, and one thing is evident: they handle decision-making differently than their non-family...