by Jim Schleckser | Mar 8, 2022 | Business, Entrepreneur, Negotiation, Pricing, Sales
You might not want the sale if you can’t protect your profit margin. Anytime you’re selling, you’re trying to balance the price you’re asking for with the amount of value you’re providing your customer. If you want to get the highest...
by Jim Schleckser | Apr 6, 2021 | Business, Growth, Pricing
Rapid adoption can be engineered with the right techniques. Anytime an organization introduces a new product into the market, there is a standard rate of adoption that occurs among customers. This was developed in 1962 by Everett Rogers in his book Diffusion of...
by Jim Schleckser | Mar 30, 2021 | Pricing, Sales
Price has a profound impact on profits. Don’t miss potential increases. I’ve written before about the exponential impact that raising prices can have on your profits and bottom line. The challenge is that inflation has been low for a couple of decades now....
