by Jim Schleckser | Apr 23, 2021 | Delegation, Growth, Leadership, Marketing
The smartest marketers use both approaches to get results. Here’s what you need to know. We all face different times in our lives, both personally and professionally, when we’d like to persuade someone to change their mind. But how do you...
by Jim Schleckser | Apr 20, 2021 | Growth, Leadership, Strategy
Everyone Wants to Develop Revenue Streams Developing new revenue streams is always a business challenge. Developing a long-term growth strategy requires imagination, creativity, and a significant amount of focus. Knowing how to manage your growth while ensuring your...
by Jim Schleckser | Apr 6, 2021 | Business, Growth, Pricing
Rapid adoption can be engineered with the right techniques. Anytime an organization introduces a new product into the market, there is a standard rate of adoption that occurs among customers. This was developed in 1962 by Everett Rogers in his book Diffusion of...
by Jim Schleckser | Mar 2, 2021 | Delegation, Growth, Leadership
Even as a CEO, in certain situations you should consider if there’s a better job out there for you. There comes a time in every CEO’s career when they need to exit their position. Yes, there are plenty of examples of CEOs who keep the post for 30 years or...
by Jim Schleckser | Jan 5, 2021 | Growth
Without a map, it’s easy to get lost. I was recently speaking with an executive who was complaining that he didn’t have enough engineering capacity to keep up with customer demand. He was frustrated that his team told him they couldn’t get a new...
by Jim Schleckser | Dec 29, 2020 | Growth
It’s a choice of your basis of competition One of the fundamental questions you need to answer about your product strategy is whether it’s good enough to just offer your product or service as a world-class point solution–or if it’s time to...
