In this Episode About Connecting With Your Audience Through Guest Podcasting
- The Lazy CEO Podcast features host Jim Schleckser interviewing Nicole Grinnel, founder of Mic’d Up Booking and Boseman Solutions, about the transformative power of guest podcasting for businesses.
- Nicole shares her journey into podcasting, starting eight years ago, and emphasizes the importance of targeting the right audience for business growth.
- She provides advice for podcast guests, including storytelling, authenticity, and preparation, and discusses leveraging podcast appearances for networking, online presence, and content repurposing.
Here is a Glimpse of Connecting With Your Audience Through Podcasting
This podcast features Jim Schleckser, host of The Lazy CEO Podcast, introducing Nicole Grinnel, founder of Mic’d Up Booking and Boseman Solutions, as a guest. Nicole shares her journey into podcasting, starting eight years ago, and discusses how podcasting can benefit various types of businesses. She explains Mic’d Up Booking’s services, including assisting with hosting and guest appearances on podcasts, and highlights the importance of targeting the right audience for maximum impact. Nicole provides advice for podcast guests, emphasizing the importance of storytelling, authenticity, and preparation. She also discusses leveraging podcast appearances for networking, online presence, and content repurposing, making it a valuable tool for business owners. Finally, Nicole and Jim discuss the potential of podcasting as a marketing tool and the importance of promoting podcast appearances effectively.
Resources mentioned in this episode:
- Nicole Grinnel on LinkedIn
- Jim Schleckser on LinkedIn
- The CEO Project
- Great Ceos Are Lazy: How Exceptional Ceos Do More in Less Time by Jim Schleckser
Thank You to Our Guest
Nicole Grinnel is the CEO of Mic’d Up, helping entrepreneurs position themselves as thought leaders in their Industry through podcast guesting.
Sponsor for this episode…
This episode is brought to you by The CEO Project. The CEO Project is a business advisory group that brings high-caliber, accomplished CEOs together. Our team of skilled advisors is comprised of current and former CEOs who have run both public and private sector companies across multiple industries. With our experience and expertise, we guide hundreds of high-performing CEOs through a disciplined approach that resolves constraints and improves critical decisions. The CEO Project has helped high-performing, large enterprise CEOs with annual revenues ranging from $20M to over $2 billion to drive growth and achieve optimal outcomes. If you are an experienced CEO looking to grow your company, visit www.theCEOProject.com.