by Jim Schleckser | Apr 6, 2021 | Business, Growth, Pricing
Rapid adoption can be engineered with the right techniques. Anytime an organization introduces a new product into the market, there is a standard rate of adoption that occurs among customers. This was developed in 1962 by Everett Rogers in his book Diffusion of...
by Jim Schleckser | Mar 2, 2021 | Delegation, Growth, Leadership
Even as a CEO, in certain situations you should consider if there’s a better job out there for you. There comes a time in every CEO’s career when they need to exit their position. Yes, there are plenty of examples of CEOs who keep the post for 30 years or...
by Jim Schleckser | Jan 5, 2021 | Growth
Without a map, it’s easy to get lost. I was recently speaking with an executive who was complaining that he didn’t have enough engineering capacity to keep up with customer demand. He was frustrated that his team told him they couldn’t get a new...
by Jim Schleckser | Dec 29, 2020 | Growth
It’s a choice of your basis of competition One of the fundamental questions you need to answer about your product strategy is whether it’s good enough to just offer your product or service as a world-class point solution–or if it’s time to...
by Jim Schleckser | Jul 28, 2020 | Growth
We can learn something from prior downturns. Now that we’re in the middle of an economic downturn, there’s a lot of discussion about how long it will take to begin a recovery. Is the recovery curve going to take the shape of a V (a quick recovery), a U...
by Jim Schleckser | Jul 8, 2020 | Growth
It is expensive to lose customers. Keeping them is worth some attention from the CEO. Did you ever stop and consider that it’s always cheaper to keep your existing customers than to acquire new ones? It’s darn expensive to acquire new customers, and...