by Jim Schleckser | Apr 27, 2021 | Business, Growth, Marketing
If you want more clients and peers to recommend your company to others, follow this simple Likely, you know someone that you’re more than happy to refer to other people. In fact, we might even feel some sense of an obligation to help them out with a referral....
by Jim Schleckser | Apr 6, 2021 | Business, Growth, Pricing
Rapid adoption can be engineered with the right techniques. Anytime an organization introduces a new product into the market, there is a standard rate of adoption that occurs among customers. This was developed in 1962 by Everett Rogers in his book Diffusion of...
by Jim Schleckser | Mar 16, 2021 | Business, Culture
What drives you: achievement, affiliation, or power? One of the top concerns for every leader is finding a reward system that connects with your team members and helps them to perform at a higher level. At times, it might seem like a hit-or-miss take on finding what...
by Jim Schleckser | Feb 16, 2021 | Business
Learn from some of the most flexible and agile companies to better protect your own business from failure. Ever since the pandemic hit last year, we’ve been dealing with massive uncertainty. Every day brings new questions on a range of topics that span...
by Jim Schleckser | Feb 9, 2021 | Business
There are ways to relieve the pressure and survive. Any business leader can find themselves confronting circumstances where their company has more debt than it should. I’ve written before about the appropriate level of debt for companies to target, which is...
by Jim Schleckser | Dec 22, 2020 | Business
We can’t rely on traditional approaches Research into the science behind human communication tells us that up to 90 percent of what we tell one another is nonverbal. In other words, the majority of our communication isn’t with words. It’s the innumerable...