Name: The CEO Project
Address: Potomac, Maryland 20859, Potomac, MD, 20859, US
Telephone: +1 301-299-2917
Price range: $$$

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What “Working on the Business” Actually Means for CEOs

by kgoldstein | Jul 7, 2025 | Leadership

“Work on your business, not in it.” This is the most repeated mantra in the leadership books, boardrooms, and executive retreats. The main question is, what does this mean for the CEOs leading the fast-growing companies? Many people consider it just a vague theory and...

What “Working on the Business” Actually Means for CEOs

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